A TV presenter with a traditional Māori face tattoo has calmly replied to negative comments from a viewer, proudly standing up for her cultural heritage and identity.
Facial tattoos often spark debates online. Some people think tattoos should only be on the body, while others understand and appreciate their cultural importance.
Oriini Kaipara, 41, made history when she became a newsreader for New Zealand’s Newshub. She is the first primetime TV news presenter to wear a moko kauae, a special facial tattoo for Māori women.
The Māori are the indigenous people of mainland New Zealand. They see moko kauae as important symbols of their heritage and identity. These tattoos, traditionally on the lips and chin, show a woman’s family ties, leadership, and honor her lineage, status, and abilities.
Oriini Kaipara. Credit: Oriini Kaipara / Instagram.
Despite receiving praise, one viewer named David expressed his dislike for Kaipara’s moko kauae in an email to Newshub.
He wrote, “We continue to object strongly to you using a Māori newsreader with a moku [moko] which is offensive and aggressive looking. A bad look. She also bursts into the Māori language which we do not understand. Stop it now,” according to the Daily Mail.
But Kaipara didn’t let David’s negative words stop her. She bravely shared screenshots of his messages on her Instagram story and responded calmly.
“Today I had enough. I responded. I never do that. I broke my own code and hit the send button,” she wrote on her Instagram story alongside a screenshot of David’s message.
Kaipara didn’t just share screenshots of David’s email, she also responded to him. She explained that his complaint wasn’t valid because she hadn’t broken any rules for TV.
She also corrected David’s spelling mistake. He called her tattoo a “moku” instead of “moko”.
In her email back to him, Kaipara said, “I think you don’t like how I look on TV. But tattoos and people with them aren’t scary or bad. We don’t deserve to be treated badly because of them.”
She asked him to stop complaining and to try to understand better. She even joked that maybe he should go back to the 1800s if he couldn’t accept people with tattoos.
Despite David’s negative words, Kaipara says she mostly gets nice comments, and mean ones are rare.
In an interview with the New Zealand Herald, Kaipara talked about how it’s important to have more Māori people in important jobs. She said, “The fact that my existence makes some people upset shows why we need more Māori people in every job.”
Kaipara’s calm response reminds us how important it is to be proud of who you are, even when people are mean. She’s inspiring others to be proud of themselves and stand up to unfair treatment.
What do you think of this story? Share your thoughts in the comments!
In-N-Out Stuns Fans with Controversial Announcement After 75 Years: A Bold Move of Genius
Few brands have the loyal following of In-N-Out Burger. If you live outside of California, it’s hard to really understand just how beIoved the brand is among its fans. If you live in California, it’s just a part of the experience. Until you leave, that is.
Most of that love comes from the fact that, as far as fast food goes, In-N-Out is about as good as it gets. Of course, a lot of its appeal also comes from the fact that the company’s 385 locations are located almost entirely in California and its neighboring states.
If, however, you live any further east of the Rockies, you’ve been out of luck. If that’s you, your only opportunity has been to find one when you travel west. Well, until now.
Last week, the company announced that it would be opening a corporate hub in Franklin, Tennessee, which will allow it to expand further east. In-N-Out also says it will be opening its first stores in the Nashville area by 2026.
If you’re a fan of animal-style fries, you understand that this is a big deal. It’s also a huge risk for the company and its brand. Here’s why:
This is a company that is fiercely opposed to change. It hasn’t added a menu item since 2018 (hot chocolate). It still sells just burgers, fries, soft drinks, and milkshakes. As a result, the restaurant is known for both fresh, great-tasting food and incredible customer service. I can think of only one other restaurant where you can get in a drive-thru line 30 cars deep and still have hot food in just a few minutes, and that one isn’t open on Sundays.
There is clearly a lot of demand for new locations. That seems like an argument for expanding to new states, but it’s also why the move is risky.
You see, over the past 75 years, In-N-Out has jeaIously guarded its brand. A big part of that has meant recognizing that fast growth isn’t everything if it means compromising quality. After all, quality is its brand.
In-N-Out only uses fresh, never-frozen ingredients–including its beef. That makes its burgers and fries taste better, but it also means the restaurant is limited in the areas it can serve.
The company also doesn’t franchise its locations. That has allowed it to maintain far more control over the level of service its restaurants provide, but has also meant it kept things close to home.
“You put us in every state and it takes away some of its luster,” said In-N-Out president Lynsi Snyder in a 2018 interview. She was right. Part of the reason the company’s burgers have such a loyal following is because they’re hard to get–especially if you live east of the Rocky Mountains.
It takes a lot of courage–if you think about it–to resist the temptation to grow at all costs. The thing is, most companies don’t consider that those costs are real, even if they aren’t immediately obvious. If the quaIity of your product gets worse the more customers you serve, you’re doing it wrong.
If, suddenly, there are In-N-Out Burger locations everywhere, it’s not as special. If you’re used to swinging by the Sepulvida location when you land at Los Angeles International Airport, and eating a Double-Double while watching planes land, it’s not quite as special an experience if you can get one on your way home from work.
On the other hand, there is value in meeting your customers where they are. In-N-Out is a restaurant, after all, not an amusement park. Sure, people look forward to eating there when they travel, but that doesn’t mean there isn’t room to grow–even if that means cautiously.
“Our Customers are our most important asset at In-N-Out, and we very much look forward to serving them in years to come, and becoming part of the wonderfuI communities in The Volunteer State,” said Synder in a statement. That’s an important acknowledgment–the part about customers being the company’s most important asset.
The interesting lesson here is that there is a balance between exclusivity and meeting your customers where they are. For a variety of reasons, In-N-Out has erred on the side of sticking close to home, even if that means it can’t serve all of its customers. That’s been a winning strategy so far, and I don’t think that will change just because it’s sIowly starting to open more locations farther east.
Leave a Reply