Starbucks India stirred controversy and faced calls for boycotts following the release of a commercial set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotional campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.
In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”
The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backlash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”
In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deeply concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”
Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”
A different comment criticized the promotion of what they deemed “immoral values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”
“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signal,” expressed another disgruntled individual.
Watch the controversial ad here:
America has exported woke culture all around the globe, and Starbucks India just provided yet another example of this phenomenon. Since the end of World War II, the United States has been the global hegemon of liberalism, and many other nations have sought to mimic its cuIture.
My Daughter’s Twin? I Confronted My Husband About a Possible Affair—What I Discovered Will Shock You
When a new family moved in next door, I couldn’t help but notice how much their daughter looked like mine. It made me suspicious. Could my husband be having an affair? I needed to ask him, but the truth I discovered was much worse than I expected.
Emma and Lily, my daughter, were playing together in our backyard. They were twirling around like two bright sunflowers trying to catch the sunlight. Their laughter should have made me happy, but instead, it made me feel uneasy.
I squinted, trying to find any difference between my daughter and the new neighbor’s girl. But it felt like I was looking at two identical pictures. They had the same golden curls shining in the sunlight, the same button noses, and the same playful sparkle in their eyes.
The only clear way I could tell Emma apart from Lily was that Emma was about an inch taller than her new friend.
“Heather?” Jack’s voice broke through my thoughts. “Are you okay? You look like you’ve seen a ghost.”
I forced a smile and looked back at my husband. “Just thinking.”
I didn’t mention how I was worried that our perfect little world might be on shaky ground.
Jack looked confused for a moment, but then Emma came running over and grabbed his hand.
“Come push Lily and me on the swing, Dad!” she shouted.
“Uh… sure, sweetie.” His smile didn’t seem genuine as he let Emma lead him to the swing, where Lily was already waiting.
“Can I go first, pleeease?” Lily asked.
“Okay, but then it’s Emma’s turn,” Jack replied.
As he helped Lily onto the swing, I couldn’t shake the feeling that they looked so comfortable together, like a father and daughter. That thought twisted my stomach with worry.
Later that night, after I tucked Emma in, I found myself looking through old photo albums. I flipped through pages of Emma’s baby pictures, hoping to find some feature that clearly showed she looked like Jack.
“What are you doing?” Jack’s voice startled me.
He stood in the doorway, looking confused.
I quickly shut the album. “Nothing. Just… reminiscing.”
“Reminiscing…” he repeated, frowning a little as he looked over my shoulder at the photo album in my lap.
I could see the questions in his eyes, but he didn’t ask any. Just like I didn’t bring up the growing distance between us or why he always changed the subject when I mentioned our new neighbors.
Days turned into weeks, and my suspicions grew like weeds in a neglected garden. Every shared laugh between Jack and Lily, and every nervous glance when I mentioned the neighbors only fed the growing doubt in my mind.
One sleepless night, I couldn’t hold it in any longer. I turned to Jack in bed.
“Is Lily your daughter?” I asked suddenly.
The words hung in the air like smoke, heavy and suffocating. Jack’s body went stiff.
“What?” He turned slowly, his face full of shock. “Heather, what are you talking about? Where is this coming from?”
“Don’t play dumb, Jack. The girls look exactly alike. And you’ve been acting strange ever since Lily and her family moved in.” My voice trembled. “Just tell me the truth. Did you have an affair?”
Jack sat up, running a hand through his hair. “This is crazy. Of course, I didn’t have an affair! I promised you before God. How can you think I would break that?”
“Then why won’t you talk about them? Why do you shut down every time I mention Lily?”
He hung his head, and his silence spoke louder than words. I could almost hear him thinking, deciding what to say or not say.
“I can’t… I can’t talk about this right now,” he finally said, swinging his legs off the bed.
“Jack, don’t you dare walk away from me!”
But he was already out the door, leaving me alone with my thoughts and fears.
The next morning, I woke up to an empty bed and a note on the nightstand. “Gone to work early. We’ll talk tonight.”
Classic Jack, always avoiding confrontation.
I spent the day in a haze, trying to act normal while my mind raced with worry. By afternoon, I couldn’t take it anymore. I needed answers, and I knew just where to find them.
“Emma, sweetie,” I called out. “Why don’t you go play with Lily for a bit?”
Emma eagerly ran out the door, and I waited an hour before I followed, my heart pounding in my chest. I knocked on the neighbor’s door, forcing my best “neighborhood mom” smile onto my face.
Lily’s father answered, his friendly grin faltering slightly when he saw me. “Hey, it’s Heather, right? It’s so good to finally meet you! Please, come in. I’m Ryan. Emma’s out back with Lily if you’re looking for her.”
“I am… could you call her, please?” I replied, trying to keep my voice steady.
As soon as Ryan turned his back to call the girls, I started searching through his living room.
There were many framed photos of Ryan and Lily with people who mostly shared Ryan’s dark hair and olive skin tones. I guessed they were his family. But why were there no photos of Lily’s mom?
Then it hit me—why had I never seen Lily’s mom?
I peeked down the hallway. That’s when a large photo of a blonde woman hanging on the wall upstairs caught my eye. Without thinking, I hurried up the stairs.
“What are you doing?” Ryan’s voice came from behind me, startling me.
I turned and saw Ryan frowning at me. A million excuses rushed through my mind, but none came out. I had to know the truth.
“Is that Lily’s mom? Where is she?” I asked, pointing at the photo.
Ryan flinched. “Yeah… that’s Mary. She’s no longer with us.”
“Because of Jack?” I hurried down the stairs. “They had an affair, didn’t they? And that’s why Lily and Emma look so much alike, isn’t it?”
We talked for hours, and Jack finally shared years of family secrets and shame. With each revelation, I felt the space between us getting smaller.
As the sun began to set, I heard Emma and Lily’s laughter coming through the open window. Jack and I moved to the window to watch them, two golden heads bobbing in the fading light like sunflowers.
I leaned against him, feeling the steady beat of his heart. The girls still looked like two copies of the same photograph, but now I understood the deeper truth behind their resemblance.
The girls’ similar looks weren’t a sign of betrayal but a sign of healing: a second chance for a broken family.
Emma and Lily’s laughter echoed in the backyard again as they twirled around, and it felt like a promise of new beginnings. This time, the sound didn’t chill me; it warmed my heart.
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